Elizabethtown
Three Weeks, 30 Ideas, Thousands of Visitors!

Opportunity knocked when Elizabethtown Tourism and Convention Bureau hired AD-SUCCESS Marketing in September. With the movie Elizabethtown set for release October 14, the opportunity was there to put Elizabethtown, the city, on the map!

Three weeks of commitment from the entire AD-SUCCESS team resulted in on-location cinema advertising for Elizabethtown, the city, on 150 movie screens in markets that bring visitors to the area (Ohio, Tennessee, Illinois). The picture here shows what our movie-goers saw in those areas! In addition, our new rack card, banner display for trade shows, new portal for the Elizabethtown web site and advertising brought the town we represent to life.

Press, Press and more Press
Press Photos and Press Angles

AD-SUCCESS supports the efforts of our clients with recommendations for press photos, press angles, and collaborative brainstorming. Just Google our client’s name (Sherry Murphy, Executive Director of the Elizabethtown Tourism and Convention Bureau) and you will find her in “Real-Life Elizabethtown Seeks Film’s Fans,” a story about drawing visitors to the area. This article, picked up by the Associated Press, resulted in exposure as far away as the Midwest! Of course, you’ll also find coverage on Kentucky and Ohio television and newspapers.

Bluegrass Family Health Sponsor for Louisville,
Frankfort and Lexington Event Honoring
Women Business Owners

AD-SUCCESS client Bluegrass Family Health sponsored Louisville, Frankfort and Lexington meetings where innovative health insurance options were discussed by the President of the National Association of Women Business Owners.

In October, the National Association of Women Business Owners (NAWBO) held a series of events that honored women business owners and dealt with the issue of health insurance for small businesses. Governor Fletcher spoke on the topic at a press conference October 11, as did Gayle Watson, National President of NAWBO. Garry Ramsey, Chief Marketing Officer, and Nancy Atkins, Director of Sales and Marketing of Bluegrass Family Health, spoke at the Louisville and Lexington NAWBO chapter meetings about innovative options for small and medium-sized business owners.

AD-SUCCESS Opens Louisville Office

After 20 years of great advertising, we have finally crossed the line. AD-SUCCESS has opened offices in Louisville, at 9900 Corporate Campus Drive, Suite 3000, Louisville, KY 40223. You may be familiar with our work in the Louisville market for long-term clients like Bluegrass Family Health, Kentucky’s Affordable Prepaid Tuition, the Kentucky’s Derby Tourism Region, and the Louisville Athletic Club. Now in addition to seeing our work, you may run into AD-SUCCESS personnel at Chamber meetings, seminars, and events.

Louisville WEDO Conference Features
Sharalee Scanlon as Guest Speaker

AD-SUCCESS Owner Sharalee Scanlon will speak on successful sales strategies at the WEDO (Women's Economic Development Outreach) Conference in Louisville, October 19, 2005. Her topic will cover “How to bring your Product or Service to Market.” The WEDO Conference is an annual half-day event that National City Bank of Kentucky, the Small Business Administration, Small Business Development Center, Louisville - Jefferson County Metro Government, the Kentucky Lottery, and many others put on every year for women business owners looking to take their business to the next level.

Advertising, Marketing, Publc Relations and New Media

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